“Through the glass” depicts women hidden by a distorted glass that simbolizes their blurred image through history. They have contributed to innovating in design, but their presence has too often been overlooked.

For the campaign we wanted to reflect this blurring effect by using a porous glass effect. Thus, the viewer feels the uneasiness of not being able to decipher the person’s face. Additionally, we added the title in front of the person to deemphasize the person, symbolizing the way women have been left in the background.